O&O Social Campaign

MAXIMUM GRID

We launched our social pages with a 274-panel grid takeover on Instagram, the largest multi-panel execution in the platform’s history. Posted over the course of 11 hours, the takeover revealed the first-look at a dozen HBO Max Originals and eventually culminated in the first official spot for the platform.

PURPLE TAKES OVER

Our team led a joint effort across the entire WarnerMedia family, reskinning all their social pages on launch day in the now ubiquitous HBO Max purple.

PROGRAMMATIC SOCIAL

Our team was also responsible for ahuge suite of programattic social content, creating dozens of best-in-class pieces for nearly every channel out there.

#RELEASETHESNYDERCUT

Our team announces the highly anticipated release of ZAC SNYDER'S JUSTICE LEAGUE with a full day of fan-service teasers and hyper-dedicated community engagement.

AR LENSES

Our team also created a series of immersive AR lenses for Instagram, leading to hundreds of thousands of engagements with our fans.